AI PRICE FORECAST

SO Stock Forecast & AI Price Prediction

The Southern · Utilities · Utilities - Regulated Electric

SO live signal snapshot

Price$93.84 ▲ 0.20%
RSI (14D)55.4Neutral
MACD Histogram-0.08 Bearish
AI Verdict HOLD 73% confidence
Analyst Target$96.1520 analysts
50D / 200D MA$88.50 / $92.64 Death cross

SO last traded at $93.84, up 0.20% on the session, trading 5.8% below its 52-week high of $99.58 and 14.9% above its 52-week low of $81.69. Stock Pulse 247's AI model currently rates SO a HOLD, at 73% model confidence. The technical signals aren't aligned enough for a directional call yet. Short-term moving averages are mixed right now, without a clean bullish or bearish stack forming yet. The model's one-month path points toward roughly $96.18 (2.5% from here).

On the 14-day relative strength index, SO reads 55.4, showing buyers in control without the stretch of an overbought reading. Its MACD line is below its signal line with a negative histogram (-0.07) — downward momentum is accelerating. The 50-day moving average ($88.50) sits 4.5% below the 200-day ($92.64) — a "death cross" structure that typically confirms longer-term downward pressure.

The average 12-month target from 20 Wall Street analysts is $96.15 (range $74.00–$115.00) — 2.5% upside from where SO trades now. The current recommendation trend leans bullish: 8 Buy/Strong Buy ratings vs 3 Sell/Strong Sell (and 12 Hold).

Live figures from real market data feeds, current as of the last site build. Open the interactive SO dashboard for numbers updated throughout today's session.

About The Southern

The Southern Company (SO) is an utilities - regulated electric company in the utilities sector, headquartered in Atlanta, GA, United States. The Southern Company, through its subsidiaries, engages in the sale of electricity. It has a market value of about $109.3 billion and roughly 29,502 full-time employees. With a beta of 0.29, the stock has historically moved less than the overall market.

SO performance vs. the market

Year to date, SO has gained 7.6%, behind the S&P 500 (+11.4%) and ahead of the utilities sector fund XLU (+2.6%). On a one-year view it is up 3.4%, 8.1 points worse than the S&P 500. The last month (+6.5%) continues the three-month advance (+1.1%).

PeriodSOSector (XLU)S&P 500
1 month+6.5%+4.7%−2.3%
3 months+1.1%−0.5%−2.3%
Year to date+7.6%+2.6%+11.4%
1 year+3.4%−2.3%+11.5%

The Southern financials at a glance

In the quarter ended Sep 30, 2026, The Southern reported revenue of $8.8 billion and net income of $2.0 billion (a 23.1% net margin). Revenue was up 13.0% from the same quarter a year earlier. The stock trades at a price-to-earnings ratio of 21.4 on trailing earnings of $4.38 per share. Trailing free cash flow was −$5.1 billion, and total debt equals 169% of shareholders' equity.

Quarter endedRevenueNet income
Sep 30, 2026$8.8B$2.0B
Jun 30, 2026$7.0B$1.2B
Mar 31, 2026$8.4B$1.4B
Dec 31, 2025$7.0B$416M

SO vs. its peers

Against 4 of its largest utilities peers, SO's +7.6% year-to-date return beats 2 of them. The strongest of the group this year is Dominion Energy (D, +16.2%).

CompanyPriceYTDP/EAI verdict
The Southern (SO)$93.84+7.6%21.4HOLD
NextEra Energy (NEE)$85.99+7.1%15.5HOLD
American Electric Power Company (AEP)$129.21+12.1%21.1BUY
Dominion Energy (D)$68.06+16.2%22.5HOLD
Sempra (SRE)$78.22−11.4%16.7SELL

SO stock: common questions

What is the SO stock price target?

20 Wall Street analysts put the average 12-month target at $96.15, in a range of $74.00–$115.00, versus a recent price of $93.84. Stock Pulse 247's model projects about $96.18 over the next month.

Is SO a buy right now?

Our AI model currently rates SO a HOLD at 73% confidence. Among analysts, 8 rate it Buy or Strong Buy, 12 Hold and 3 Sell. Neither is personal advice — weigh them with your own research and risk tolerance.

How has SO stock performed this year?

Year to date, SO has gained 7.6%, behind the S&P 500 (+11.4%) and ahead of the utilities sector fund XLU (+2.6%). On a one-year view it is up 3.4%, 8.1 points worse than the S&P 500. The last month (+6.5%) continues the three-month advance (+1.1%).

What is SO's 52-week high and low?

SO has traded between $81.69 and $99.58 over the past 52 weeks; at $93.84 it is 5.8% below its 52-week high of $99.58 and 14.9% above its 52-week low of $81.69.

What sector is SO in, and who are its peers?

SO is in the utilities sector (utilities - regulated electric). Its largest peers on Stock Pulse 247 include NextEra Energy (NEE), American Electric Power Company (AEP), Dominion Energy (D), Sempra (SRE).

How accurate is the SO forecast?

It's a model estimate from price history, technical indicators and analyst targets, not a guarantee — no model predicts short-term moves reliably. Use it as one input alongside your own research.

How this works: the forecast combines SO's price history, momentum indicators (RSI, MACD, moving averages), volatility and analyst targets into one estimate. It's a model, not a guarantee.