AI PRICE FORECAST
NOW Stock Forecast & AI Price Prediction
ServiceNow · Technology · Software - Application
NOW live signal snapshot
NOW last traded at $102.76, up 3.16% on the session, trading 41.3% below its 52-week high of $175.00 and 26.5% above its 52-week low of $81.24. Our AI model's current call on NOW is SELL, with 79% confidence. Short-term momentum is deteriorating: the 5-, 10- and 20-day moving averages are stacked downward and price is holding below the 50-day average. The model's one-month path points toward roughly $99.88 (-2.8% from here).
On the 14-day relative strength index, NOW reads 11.1, below 30, a level where selling has often been overdone in the short run. Its MACD line is below its signal line with a negative histogram (-3.53) — downward momentum is accelerating. The 50-day moving average ($133.69) sits 17.3% above the 200-day ($113.96) — a "golden cross" structure that typically supports the longer-term uptrend.
The average 12-month target from 46 Wall Street analysts is $155.82 (range $72.00–$266.00) — 51.6% upside from where NOW trades now. The current recommendation trend leans bullish: 44 Buy/Strong Buy ratings vs 2 Sell/Strong Sell (and 3 Hold).
Live figures from real market data feeds, current as of the last site build. Open the interactive NOW dashboard for numbers updated throughout today's session.
About ServiceNow
ServiceNow, Inc. (NOW) is a software - application company in the technology sector, headquartered in Santa Clara, CA, United States. ServiceNow, Inc. provides cloud-based solution for digital workflows in the North America, Brazil, Europe, the Middle East and Africa, Asia Pacific, and internationally. It has a market value of about $106.7 billion and roughly 29,187 full-time employees. Its beta of 0.98 means it has historically moved roughly in line with the market.
NOW performance vs. the market
Since the start of 2026 the stock has fallen 32.9%, behind the S&P 500 (+11.4%) and behind the technology sector fund XLK (+21.1%). On a one-year view it is down 40.7%, 52.2 points worse than the S&P 500. The last month (−25.9%) continues the three-month decline (−19.2%).
| Period | NOW | Sector (XLK) | S&P 500 |
|---|---|---|---|
| 1 month | −25.9% | −11.2% | −2.3% |
| 3 months | −19.2% | −8.6% | −2.3% |
| Year to date | −32.9% | +21.1% | +11.4% |
| 1 year | −40.7% | +18.0% | +11.5% |
ServiceNow financials at a glance
In the quarter ended Sep 30, 2026, ServiceNow reported revenue of $4.1 billion and net income of $277 million (a 6.7% net margin). Revenue was up 20.5% from the same quarter a year earlier. The stock trades at a price-to-earnings ratio of 73.9 on trailing earnings of $1.39 per share. Trailing free cash flow was $5.8 billion, and total debt equals 64% of shareholders' equity.
| Quarter ended | Revenue | Net income |
|---|---|---|
| Sep 30, 2026 | $4.1B | $277M |
| Jun 30, 2026 | $4.0B | $298M |
| Mar 31, 2026 | $3.8B | $469M |
| Dec 31, 2025 | $3.6B | $401M |
NOW vs. its peers
Against 5 of its largest technology peers, NOW's −32.9% year-to-date return beats 0 of them. The strongest of the group this year is Snowflake (SNOW, +37.3%).
| Company | Price | YTD | P/E | AI verdict |
|---|---|---|---|---|
| ServiceNow (NOW) | $102.76 | −32.9% | 73.9 | SELL |
| Shopify (SHOP) | $149.26 | −7.3% | 91.6 | SELL |
| Salesforce (CRM) | $218.01 | −17.7% | 19.9 | SELL |
| Uber Technologies (UBER) | $70.68 | −13.5% | 41.6 | BUY |
| Automatic Data Processing (ADP) | $306.36 | +19.1% | 27.2 | BUY |
| Snowflake (SNOW) | $301.22 | +37.3% | — | HOLD |
NOW stock: common questions
What is the NOW stock price target?
46 Wall Street analysts put the average 12-month target at $155.82, in a range of $72.00–$266.00, versus a recent price of $102.76. Stock Pulse 247's model projects about $99.88 over the next month.
Is NOW a buy right now?
Our AI model currently rates NOW a SELL at 79% confidence. Among analysts, 44 rate it Buy or Strong Buy, 3 Hold and 2 Sell. Neither is personal advice — weigh them with your own research and risk tolerance.
How has NOW stock performed this year?
Since the start of 2026 the stock has fallen 32.9%, behind the S&P 500 (+11.4%) and behind the technology sector fund XLK (+21.1%). On a one-year view it is down 40.7%, 52.2 points worse than the S&P 500. The last month (−25.9%) continues the three-month decline (−19.2%).
What is NOW's 52-week high and low?
NOW has traded between $81.24 and $175.00 over the past 52 weeks; at $102.76 it is 41.3% below its 52-week high of $175.00 and 26.5% above its 52-week low of $81.24.
What sector is NOW in, and who are its peers?
NOW is in the technology sector (software - application). Its largest peers on Stock Pulse 247 include Shopify (SHOP), Salesforce (CRM), Uber Technologies (UBER), Automatic Data Processing (ADP).
How accurate is the NOW forecast?
It's a model estimate from price history, technical indicators and analyst targets, not a guarantee — no model predicts short-term moves reliably. Use it as one input alongside your own research.
How this works: the forecast combines NOW's price history, momentum indicators (RSI, MACD, moving averages), volatility and analyst targets into one estimate. It's a model, not a guarantee.